Google Shopping advertising is a goldmine for large online stores, but we also encourage smaller online stores to try it. Google Shopping came to Finland in the beginning of June 2019, and it should be utilized.
By clicking a shopping ad, your customer is directly linked to your website’s product page, where the customer can add the product in their shopping chart. This is how the purchase of the product will be significantly faster.
Google Shopping requires a functional product in the product feed in order to work.
Before starting the campaign, the product feed has to function properly. If you are already conducting dynamic remarketing with Google, your product feed is working. If the product feed still has to be built, we can help you.
There have to be clear product names and descriptions, as well as prices, in the product feed.